PR Lab (Public Relations Lab)
Arizona State University (Tempe Campus)
Titanium Class (Fall 2017)
Eileen Hopkins, Journalism and Mass Communication
Makenzie Kundrat, Journalism and Mass Communication
Carson Mlnarik, Journalism and Mass Communication
Veronica Stodolnik, Journalism and Mass Communication
Dr. Fran Matera, Associate Professor, Cronkite School of Journalism & Mass Communication, ASU
Sonia Bovio, Faculty Associate, Cronkite School of Journalism & Mass Communication, ASU
The team, known as IN PR, created a long-term strategic plan for the Psyche mission to follow throughout its ten-year-plus timeline.
Each phase of the plan represents a smaller two to three-year plan, allowing for flexibility and revision to suit the needs and dreams for the mission, as well as further development of exact numbers and follower count goals. The IN PR team also developed the plan for the Psyche Student Collaborations alumni program, including assigning names to each year’s class based on the elements expected to be found at the Psyche asteroid.